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Enrollment Management Strategic Planning

The EMSP Task Force was charged with creating a clear and comprehensive five-year plan for enrollment goals and measurable objectives.

Specifically, the Task Force worked to:

  • Develop overall enrollment objectives and strategies
  • Develop goals for implementing those objectives and strategies
  • Provide measurable outcomes to gauge the success of the strategies
  • Create and refine a set of comprehensive initiatives for retention and student success
  • Develop a plan that connects and aligns with available campus resources


Task Force

Committee Members (pdf)

Charge to Subcommittees (pdf)

Timeline (pdf)

Meeting Agendas:
September 21, 2009 (pdf)
October 8, 2009 (pdf)
October 22, 2009 (pdf)
November 13, 2009 (pdf)
November 19, 2009 (pdf)
December 15, 2009 (pdf)


Facilities & Capacity Management Final Report (ppt)
Recruitment Subgroup Final Report (ppt)
Retention Subgroup Final Report (ppt)
Marketing/Branding Final Report (pdf)
Facilities & Capacity Management Preliminary Findings (ppt)
Marketing & Branding NIU Preliminary Findings (pdf)
Recruitment Preliminary Findings (ppt)
Retention Presentation Update (ppt)
2009 NIU Prospects (ppt)
Graduate Admissions (ppt)
NIU Branding & Marketing (ppt)
Off-Campus Enrollment (ppt)
Strategic Enrollment Plan (ppt)
Undergraduate Admissions (pdf)